Why Life Coaching is so important...


Research conducted by the International Coach Federation has revealed a number of ways coaching clients have found coaching to be valuable to their lives (ICF 1998, ICF 2009).

  • Improvements in self confidence and self esteem.

  • More harmonious relationships, better communication and heightened interpersonal skills.

  • Increased work performance and smarter business management.

  • Greater career opportunities.

  • Improved goal-setting and higher rates of project completion.

  • Increased personal organization and better time management.

  • Better work/life balance, more fun and more free time.

  • Improvements in health, fitness and wellness, more energy and lowered stress levels.

  • Success in stopping a bad habit.

  • Improvements in quality of life.

  • More income.

In the same two studies, coaching clients said they found life coaching to be worth the investment. The first study, conducted in 1998, found that 98.5% of coaching clients said their coaching was valuable or very valuable. The second, conducted in 2009, found 99% of clients were satisfied or very satisfied.

According to a third study (ICF 2004), the aspects coaching clients found most valuable were:

  • Brainstorming with their coach.

  • Having an independent viewpoint.

  • The encouragement they received.

  • Being accountable.

  • Being listened to.